Well i see it in simple terms (in my long winded way) as making the right decision when near goal be that passing to your team mate whos in a better position to score, taking just one touch and shooting first time yourself or making the right decision in defence if you are a defensive player be that spotting the danger and clearing however you can or making an important tackle at the right time.
It is not doing a redmond: aimlessly running into the opponent's half trying to beat their whole team single handedly while either giving possession back to them or fluffing a shot out the stadium. And no your right I dont have a football brain as must supporters dont but we all think we are experts! 😉