I disagree.
All he cares about is the bottom line, not the business environment. I believe he thinks the lower divisions are a more stable environment because there is almost no money in them, as opposed to the violent swings in cash supply that the PL brings.
I believe Andrew Cowen was once quoted on here when we were in the PL that the CCC offered a more stable business environment easier to plan for. But I could be wrong, it was quite some time ago.
If this is true, it gives a shocking insight to the sort of people we have running the club.