So let's see who profits here...
M Fry - well he is doing his job and being paid for it. Some may think it immoral or whatever, but he is allowed to be paid for doing a job, and if the economy didn't think it was a fair payment, it would be reduced!
SFC - Potentially get a [circa] £40m debt paid off for [circa] £15m, happy days, no?
New Owners - Potentially getting £40m worth of club for about £15m, happy days, no?
Barclays / Aviva - Potentially only receiving £15m to pay off a £40m debt - not so good for them eh?
Mr R Fry - Has left one job and joined another. Man in leaving job to earn more money doing a different job non shocker?