i think that a few people shouting the odds need to get real. 12 months ago the club was bust and heading out of business. Yet now saved by a very wealthy benefactor, a lot of people are expecting ML to subsidise the club beyond it's means.
Southampton FC is a business and now is being ran as a such.
The club is like every other company in the land in the fact that it is tightening it's belt.
If we want the best players in this division , then we must expect to pay for it through the ticket prices.
If you cant stump up £400 in one hit for a season ticket, then do like most other people - use your credit card and pay it off.