Own brand shirts are incredibly mickey mouse, no PL team and hardly any FL teams (maybe none?) have them, the worst shirt I have EVER worn is the 2006/07 black/red away shirt, it was alright to look at but had absolutely no breathability whatsoever, it was a sweatbox.
I'd accept almost any kit manufacturer, uhlsport, macron, jamo, umbro, puma ANYONE rather than making our own god-awful kits again, f*ck that.