CB Fry

It's been their anthem for a while now. Great song and not an obvious terrace anthem. It's a shame Howard Jones or The Delays never quite created a Saints equivalent for us.

Pretty easy to belittle people who post drivel like this. You don't need to build a stadium expansion to provide evidence that we don't need one and to show how it wouldn't pay back. A fascinating insight into how you think the world works though.

A simple yes would have been fine. You accept that Spurs are a bigger club than we are. Cheers.

like a shot.

No doubt this is true but the city would still go nuts I'd we got to the final and it remains a more likely and achievable moment of joy than finishing fourth (which is a strange delayed gratification in itself anyway). No doubt there is further changes to be imposed on the competition but I'd still like to see both cups maintained.

There's no evidence to suggest that Poch is any more disloyal than any comparable football manager so no idea where this "he'll be off like a shot" garbage is coming from. As Lord D says, he's no more likely to be "off like a shot" to Chelsea than Koeman would be. And if Poch does above and beyond with Spurs this season - say winning the league - then perversely that makes him far less likely to leave them. There's no way on earth he would lift the league title with Spurs, instantly becoming a club legend and one of their greatest ever managers, only to immediately quit and join non-Champions League Chelsea or Man U. It just wouldn't happen.

If all the games are at 3pm on Saturday then none of them will be on British TV, free-to-air or otherwise.

I can distinctly remember aintforever saying in the summer that we should be signing Stoke's third choice centre back and some Austrian full back on a free. And Nathan Dyer. That's what he said we should do.

Man walking on the moon was the primary reason offered by several people on this forum for why the club should sink several tens of millions of capital expenditure into a stadium expansion there was no evidence we needed or could pay back. Needless to say history has proved me right on that. Didn't need one, not getting one. Now, I've never said it was impossible for us to get into the top four. In fact in those types of debates I've always said that we'll only do it in a season like Leicester's when you put together the best team you can afford to and go for it, with a couple of big club casualties required to ease the way. So while others were whining and grizzling about how the big Swiss woman refuses to "invest in the team" like Manchester City, lickle old Leicester City with a rag tag of free transfers, Championship journeymen, a single player for eight whole million pounds and Robert Huth have marched to the top of the league. And with it, proved me right and smashed the whining "spend spend spend" crybabies theories into a million little pieces. All in all, it's been a highly satisfactory season for me.

Leicester didn't aim for the Champions League this season did they. It isn't some forum sap that said we were aiming to challenge for the top four, it was Les Reed and he's right. The issue is how that is achieved, and what SFC will and will jot do to achieve it. Despite Les explaining this in very simple terms countless times that gets glossed over by forum dins bawling their eyes out about Net spend and look-who-Palace-have-bought-why-cant-we-be-them and merrily slagging off the likes of Clasie as "cheap" replacements. Lastly I'd suggest you'll struggle to find Turkish having ever said it isn't possible for us to finish top 4.

Now Spurs are way ahead of us in the league, any chance you will finally admit the obvious that they were, are and will more than likely remain a significantly bigger club than us?

Agree. No idea how Saints fans or Saints as a club benefit from getting rid of the League Cup. I like to understand from people on here what is in it for us. The "fatigue" thing is bulls hit - the minute a winter break and more free weeks turn up then the biggest clubs clubs will be off to China/Australia/Qatar to play exhibition matches before you can say 10million camels. And England ain't going to win the world cup and the Premier League couldn't give two sh its if we did. I like Saints playing as many matches as they can and I'd like us to win a cup.

Man City are finishing seventh now? Wowsers.

Why is it very galling? Last time I looked we're sixth in the Premier League doing perfectly well without any need for Gaston Ramirez, and that's been the case for three years now. Quite frankly he could score six goals a game for Boro for all I care.

Les Reed got lucky in summer 2014 but he's got found out this time and no mistake. The chickens of our summer business have come home to roost. Quite frankly if Katharina has go no interest in seeing us progress she should sell up to someone who is. After all Sunderland have had a positive net spend for five straight seasons. That's how you back a manager, that's how you succeed on the pitch, that's how you invest in the team. But bumbling, clueless Les won't pay attention to that.

Nah. We've had an amazing run but we've still got enough losses in us to stop us from being good enough for top four - plus seven points is a lot to make up in 12 games. If we end the season exactly where we are now that's plenty for me and well beyond my expectations.

Just a shame Sherwood wasn't there a bit longer. Would have been nice to see his reputation ground into dust a little more.

We're only a few weeks away from this season being described as a yet another Les Reed fluke and just like I said last summer we won't do it again and I never liked Les Reed he hasn't got a clue and look what he did at Charlton and everything and why can't we be Stoke I wish we were Stoke or Everton or Watford or Palace whichever club it is that buys the first player in the first week of June.

What is your point? Rons "not doing us any favours" - in what way?

How good would our form be if Koeman did "do us any favours"?

Nice to see some more Vectis gold.

They will have to go some to overturn a seven point lead (8 with GD) in just twelve games. I have no doubt they will have a late season flurry but only enough to make about eighth. I guess they will be more focused on winning the FA Cup, not least for Hiddink to maintain his perfect record in the competition.

From what I've seen, sponsoring shows is a poor use of spend. The brand I worked on a couple of years ago sponsored ITV Saturday nights for six months (we had a contract for a lot longer but bailed when we saw the ROI was awful). There's an inbuilt narrowness of tying yourself to the viewers of one particular programme or strand, and there are annoying things about what you can or can't say in those bumpers which makes for poor copy. Standard ads still the most effective, aired consistently to the widest possible reach within the buyers of the category. In most categories TV ad spend (and, by extension all trad advertising) isn't really about driving immediate action or conversion. The desire to see immediate returns are what drives weak marketing departments to pull ad spend, or, much worse, keep changing their ad copy. Generally, advertising is about growing awareness and building memory structures that can hang about for a long time. If you are the first deodorant/pasta sauce/hairspray/family saloon/insurance website most people think of, then that's half the battle won, and that's what trad advertising can do. Mental availability. It's not all the battle and I was thinking about your booking.com example and I think it's wrong to compare it to advertising as such. it's actually more like something I am more familiar with - securing space on supermarket shelves, which is something that works in much the same way as being the first item searched for online. Being physically available, making it as easy as possible for the shopper to purchase. My current and previous employers will lob just as much if not more cash on that as they do TV spots. Be top of mind when you're not shopping, be the first thing you see when you are. That's the core of marketing most brands from my perspective. Anyway. Match of the Day.

"Can Newcastle win 3 more than us in the remainder of the season? You bet your life they can." Thanks for being you.

I wonder if 40 points will be enough? I wonder if we have won more than one game since these posts?