If we'd been to Wembley twice in April and May 2008 and now again in April 2010, with a potential further visit in May 2010, I'd venture that we wouldn't get as much going for the forthcoming semi-final as we did for the JPT.
Don't get me wrong, I still reckon we'd sell more than Pompey but the 'novelty factor' would not have been as big as it was for us in our circumstances this year.