Last year we pocketed £48M so we've almost doubled our revenue - http://www.sportingintelligence.com/2013/05/21/where-the-money-went-premier-league-prize-and-tv-payments-for-2012-13-210501/.
It makes Saints a more viable option for inward investment / sponsorship, and if we can keep hold of our manager and bright young team, we in the rare position of being a club that is highly likely to improve as our youngsters gain experience at the top level- meaning that other bright young things may buy into the 'great place to be' ethic. Crucial summer, but whatever happens it's good to be a Saints fan right now!...