I remember reading somewhere that all the senior players were told in the summer that if they didn't find a new club they'd be left to rot in the reserves. This is also what happened to Rudi for sometime.
Saints signed a contract with him at a time when he could conceivably have gone to a Premier League club, and then found difficulty honouring the terms of that contract and the club did its best to push him out.
When that didn't work they acted like nothing had happened and played him despite saying that they wouldn't. And now, when he has found himself a new club, bleat about his motivation and not wanting to stay.
If that's not club policy making a player feel unwanted then I'm a tomato. If my employer ****ed me over like that I wouldn't stick around if I had the option - would you?